Others spin wheels. We're flying jetpacks.

Interactive presentation made for the iPad

Custom illustrations built in Cinema 4D. Presentation layout and interactivity built using the Digital Publishing Suite tools within Adobe InDesign.

Interactive Design and Usability

Web experiences cutting the clutter to ensure readablilty and ease of use. Thinking through the user experience, rather than only the user interface.

3D & Animation

William B. Allen

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Select Photographs

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I am a designer living and working in Dallas, TX. I graduated from Texas Tech University in 2011, and have been working for a B2B ad agency since.

I enjoy making sense from the uncertain, and simplifying the complex. Taking what, at first glance, seems complicated, and breaking it down into a more easily understood product. 

A professor of mine once said "It's our job to know everything," I've taken this advice to heart. The more a designer knows about the world around them, the better informed they are when making decisions. What seems trivial to some — as little as a single pixel — I believe can have great impact on the overall experience.

Most people have hobbies, whether it's collecting stamps or working out. I enjoy learning new software and languages, which makes me a regular jack of all trades — and master of many. A few of the programs I know:

  • Adobe After Effects
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe Photoshop
  • Adobe Premiere Pro
  • Cinema 4D
  • Final Cut Pro
  • HTML / CSS
  • jQuery
  • WordPress

Get in touch

trace@tracethoma.com email
@tracethoma twitter
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